Head of Performance
RightHand
RightHand , compañía especializada en atracción del talento y contratación, estamos en búsqueda de un perfil Head of Performance en Madrid, con experiencia relevante liderando equipos en marketing digital o agencias digitales.
Funciones:
• Dirigir y supervisar las estrategias de CRO y personalización para mejorar la experiencia del usuario y aumentar las conversiones en los sitios web de los clientes. El Head of Performance será responsable de mantener la relación con el cliente y hacer tangibles los resultados de las estrategias anteriores.
• Desarrollar e implementar estrategias SEO sólidas para mejorar el posicionamiento orgánico de los clientes y aumentar el tráfico cualificado. El Head of Performance será responsable de mantener la relación con el cliente y hacer tangibles los resultados de las estrategias anteriores.
• Utilizar análisis de datos y herramientas de Business Intelligence para identificar oportunidades de mejora y optimización en las estrategias digitales.
• Colaborar estrechamente con los equipos de CRM, área creativa, desarrollo web y contenidos para implementar cambios y mejoras basados en datos.
• Supervisar y gestionar el presupuesto asignado a las iniciativas de rendimiento, garantizando un retorno positivo de la inversión para los clientes.
• Estar al día de las últimas tendencias y mejores prácticas en marketing digital y rendimiento para impulsar la innovación y el crecimiento continuo.
Competencias:
Este perfil debe poseer habilidades técnicas, estratégicas y de liderazgo. Incluyendo:
• Liderazgo y capacidad para establecer una clara optimización del rendimiento del área digital de la agencia.
• Capacidad de comunicación con otras áreas técnicas, con el resto de áreas de negocio y con el cliente.
• Sólidos conocimientos técnicos y experiencia con herramientas y plataformas de CRO.
• Capacidad analítica: Gran capacidad para analizar datos, interpretar analítica web y tomar decisiones basadas en insights.
• Resolución de problemas: Un pensador creativo y analítico con capacidad para identificar y resolver desafíos para mejorar el rendimiento del sitio web y las tasas de conversión.
• Capacidad de gestión.
• Habilidades de gestión de proyectos.
• Pensamiento estratégico.
• Orientación al negocio y al cliente.
Si cumples con los requisitos y estás listo para un nuevo desafío en tu carrera, ¡esperamos recibir tu aplicación!
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de 60000 a 100000 €/año
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