Digital Media Performance Analyst

Overview

We are looking for a Digital Marketing Associate to support the execution and optimization of online marketing campaigns across multiple platforms. In this role, you will collaborate closely with strategy teams and internal stakeholders to help translate business objectives into effective digital marketing initiatives. You will work with a high level of autonomy within defined processes, while receiving guidance and coaching from more senior team members as you continue to develop your skills and expertise. This role combines hands‑on campaign management with analytical reporting, offering exposure to a diverse client portfolio and opportunities to contribute to data‑driven performance improvements.

Responsibilities

• Work autonomously within established processes and methodologies, taking standard decisions and supporting solutions to recurring, moderately complex problems.
• Receive guidance, direction, and feedback from more senior colleagues or your manager, with regular follow‑up on assignments.
• Apply your formal education or equivalent professional experience, using your technical and functional skills alongside a growing understanding of the business.
• Support the implementation, activation, and optimization of digital marketing campaigns across paid advertising platforms.
• Help translate business goals and marketing strategies into effective online campaigns aligned with agreed objectives.
• Monitor campaign performance, deliver analytical reporting, and share performance insights with strategy teams and clients.
• Manage and optimize a portfolio of clients across different investment tiers, balancing new launches with ongoing optimizations.
• Collaborate closely with strategy teams and internal stakeholders, identifying opportunities to improve performance through data‑driven insights.

Qualifications

• Bachelor’s degree in marketing, Digital Marketing, Business, Communications, or a related field is preferred.
• 1–2 years of experience in digital or performance marketing, with hands‑on experience in paid digital advertising.
• Experience managing campaigns and optimizing results based on data.
• Experience with paid advertising platforms such as Google Ads (preferred), Meta Business Manager (Facebook/Instagram), Google DV360, LinkedIn Campaign Manager, TikTok Ads Manager, or other paid social platforms.
• Knowledge of reporting and productivity tools, including advanced Excel and PowerPoint, to analyze performance and present insights.
• Familiarity with Power BI and/or Salesforce is considered a plus.
• Experience in the hospitality or hotel industry will add value.
• Comfortable working independently within defined processes, while also contributing actively as a team player.
• Strong analytical skills and the ability to interpret data and translate insights into actionable recommendations.
• Highly organized, with the ability to prioritize daily responsibilities and manage multiple campaigns and deadlines efficiently.
• Strong communication skills in English and Spanish are required.
• Basic knowledge of Italian is a plus and proficiency in French would be an added advantage.

Benefits

• Competitive remuneration packages covering essential components of a reward offer.
• Global work environment with teams across various locations.
• Opportunities for learning through on‑the‑job training, formal learning activities, and day‑to‑day interactions with colleagues.
• Supportive work environment fostering a caring and inclusive culture.
• Hybrid working model to accommodate employees’ preferences.
• Diverse and inclusive community with a commitment to fairness and belonging.
• Reliable company with long‑lasting relationships with customers, partners, and employees.
• Opportunity to contribute to a critical mission and purpose in the travel industry.

EEO Statement

Amadeus is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to gender, race, ethnicity, sexual orientation, age, beliefs, disability or any other characteristics protected by law.