Field Marketing Specialist - Iberia

Your Responsibilities

As a key member of the team, you will be responsible for:

• Based on your regional business needs you will build and execute the local marketing plan to support business growth in the Iberia region.
• Identify and organize our presence at local events and conferences.
• Execute global lead gen campaigns collaborating with the corporate marketing team, and develop local campaigns based on your market priorities.
• Position our brand by identifying the trendy topics and the associated keywords in your region.
• Deploy regional campaigns on social networks to increase corporate and employee branding.
• Contribute to content production in line with global content plan and localize corporate content when it is relevant for your markets.
• Report results and analyse marketing effectiveness while managing database quality.

How to achieve the objectives

• Work closely with the company's marketing team to execute relevant and effective lead generation campaigns.
• Work closely with the country manager and the Sales team of your region to deploy local campaigns aligned on the Sales priorities and to ensure the MQL follow‑up.
• Communicate with the Field Marketing Team about all your projects (campaigns, events…) and share information.

What We're Looking For

• Experience
  • A master’s degree in business or marketing.
  • Strong oral and written communication skills to develop content such as blog posts, product presentations, business cases or white papers.
  • Experience in B2B marketing ideally in the software industry.
  • You are comfortable speaking in front of customers or Imaweb’s salespeople.
  • Very comfortable communicating in English.
  • Autonomy, proactivity and creativity.
• Languages English and Spanish mandatory, Portuguese and French are a plus.
• Communication Strong communication skills, both verbal and written.
• Technical Skills Hubspot.
• Interpersonal Skills Ability to collaborate in a diverse and dynamic environment.

What We Offer

We understand that flexibility and trust are essential for our teams. Here are some of the benefits we offer:

• Remote Work Up to 3 days a week!
• Work-life balance We have flexible entrance and departure time.
• Summer schedule on Fridays Start early your weekends!
• Referral Bonus €1500 for every talent you refer (after 6 months).
• Flexible Remuneration COBEE platform.
• Private Medical Insurance Adeslas.
• Continuous Learning Access to our internal platform for continuous development.
• Vacation 23 vacation days plus an intensive schedule in July and August.
• Teambuilding Our afterworks and activities are memorable!

Diversity, Inclusion & Belonging

• Support for people with disabilities. If you need any adjustments during the recruitment process, let us know so we can provide the best possible experience.
• Equal opportunities for all. We welcome applications regardless of age, gender, origin, disability, or any other characteristic protected by law.

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