Business Analyst - Iberia

At Scandinavian Tobacco Group European Sales Cluster, we are dedicated to utilizing data to drive business success. We are seeking a dynamic and detail-oriented Business Analyst to maximize the value of our data through accurate sales & marketing analysis, actionable insights, and forecasting. This role is pivotal in supporting our sales and marketing teams to accelerate growth and efficiency.

WHAT WILL YOU BE RESPONSIBLE FOR?

• Sales Performance Management: conduct target and performance analyses, monitor campaign performance and KPIs, provide recommendations and actionable insights.
• Sales Excellence: drive value from data sources ensuring sales efficiency, visualize and maintain KPIs in Microsoft Power BI.
• Key User CRM (Salesforce): maintenance, first-line support and coaching of the Field Force.
• Category & Market Analysis: perform category analysis and derive insights for both internal and external stakeholders.
• Project Management: involvement in cross-functional projects.

WHAT SKILLS AND EXPERIENCE WILL BE REQUIRED?

• Bachelor’s or Master’s degree in Business, Analytics, or a related field.
• 2–5 years in sales operations or a data/insights role; FMCG experience is highly advantageous.
• Native-level Spanish and fluent English required.
• Strong analytical skills with high attention to detail and ability to extract insights from complex data.
• Expertise in Microsoft Office Suite (Excel, Word, PowerPoint), CRM systems (Salesforce), and Power BI.
• Strong communication skills with a collaborative and proactive mindset.

WHAT IS ON OFFER?

Scandinavian Tobacco Group offers a comprehensive compensation package. Benefits vary by region and will be discussed during the recruitment process.

OUR HIRING PROCESS

• Behavioral Assessment
• Leadership Interview

ABOUT SCANDINAVIAN TOBACCO GROUP

Scandinavian Tobacco Group operates in over 100 countries with more than 10,000 employees worldwide. The company owns iconic brands including Cohiba, Macanudo, CAO, Partagas, and XQS. STG focuses on sustainability, collaboration, and long-term growth while maintaining a strong international culture.