Head Of Growth | B2B Saas

Influencer Hero is a profitable, bootstrapped B2B SaaS platform helping brands run and scale their influencer marketing programs.
Our platform combines influencer discovery, CRM, outreach automation, affiliate tracking, campaign management, reporting, and creator workflows in one system.
We already have a strong inbound growth engine and customers across global markets.
We are now entering our next stage of growth: scaling demand generation, moving further into enterprise, and building a world-class marketing function.
We're looking for a Head of Growth to own that journey.
This is a key leadership hire with the potential to grow into a broader CMO-level role.
You'll own our marketing and growth strategy, build the team around you, and be directly accountable for generating qualified pipeline and revenue.
This is not a purely managerial role.
We are looking for a hands-on operator who can set the strategy, execute quickly, analyze the results, and build the team and systems required to scale what works.
What you'll own
Own Influencer Hero's growth and marketing strategy with clear targets for qualified pipeline, ARR, CAC, and revenue
Scale our existing inbound engine across SEO, GEO/AI search, content, email, paid acquisition, social, partnerships, webinars, and events
Build new growth channels while continuously improving the performance of existing ones
Work closely with Sales and the founders on ICP, ABM, enterprise GTM, lead quality, positioning, and pipeline generation
Elevate our positioning, website, case studies, thought leadership, and content to the standard expected by mid-market and enterprise buyers
Build and lead a high-performing marketing team across internal hires, freelancers, agencies, and AI-powered workflows
Develop a rigorous experimentation culture: identify opportunities, launch quickly, measure results, and aggressively scale what works
Track and improve CAC, conversion rates, channel ROI, pipeline contribution, and marketing efficiency
Own the marketing budget and technology stack
Use AI and automation extensively to increase the output and leverage of a lean marketing organization
What we're looking for
5+ years of experience in B2B SaaS growth or marketing, with meaningful ownership of growth, demand generation, or pipeline
A track record of helping scale a SaaS company, ideally during the early-to-growth stage rather than only inside a large established organization
Demonstrable experience generating qualified pipeline and revenue, not just traffic, impressions, followers, or MQLs
Strong understanding of organic growth, content, SEO and modern AI/GEO-driven acquisition
Experience marketing to US, UK, or European B2B buyers
Strong commercial judgment and an understanding of how positioning and content need to change when selling to larger and enterprise customers
Exceptional written and spoken English
Highly analytical and comfortable working deeply with funnel, CRM, attribution, and revenue data
Experience building or managing high-performing marketers, freelancers, or agencies
Comfortable being both strategic and hands-on — you should be willing to personally review messaging, analyze funnels, launch experiments, and solve problems
High ownership, urgency, intellectual curiosity, and bias toward execution
Experience scaling a B2B SaaS company from roughly $1M-$20M+ ARR
Experience with enterprise or mid-market SaaS
Deep expertise in SEO, content-led growth, GEO, or demand generation
Experience in D2C e-commerce, creator economy or martech
Experience building an international growth engine, particularly targeting the US and Europe
Strong understanding of AI tools and how to use them to operate a significantly more productive marketing organization
Why Influencer Hero
Influencer Hero is bootstrapped and profitable, which means we operate differently from many venture-backed SaaS companies: we care about speed, efficiency, ownership, and measurable business outcomes.
You'll join at a stage where the foundation already exists, but there is significant room to increase the scale and sophistication of the growth engine.
You will have
Real ownership: growth and marketing will be your function to build
Direct access to the founders: you'll work closely with the CEO on GTM and company strategy
Resources to execute: we are actively investing in growth and will build the team around successful channels
Global scope: our customers and prospects span the US, Europe, and other international markets
High impact: your work will directly influence how quickly Influencer Hero moves through its next stage of growth
A path to broader marketing leadership as the company scales
We value people who move quickly, think independently, challenge assumptions, and care more about creating results than protecting processes.
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