Sales Director, Madrid

Sales Manager, Madrid

Channel Factory provides intelligent marketing solutions for the next generation of contextual safety, suitability, and performance for brands and agencies. Our platform helps marketers implement, automate, and scale their marketing programs across the world’s largest video library, YouTube, and emerging growth channels. We sit at the intersection of marketing and suitability and have a mission of enabling the world’s top brands to consciously connect with the right audience in the right context, maximizing suitability and contextual performance.

Channel Factory embodies a strong culture that values diversity, collaboration, and results. Our bias towards execution balances critical thinking, analysis, and pragmatic problem solving. We expect a lot from one another and value our thoughtful and intellectually curious company culture.

About the Role

We are looking for a highly motivated Sales Manager in Madrid, already with a strong network in the media industry.

The candidate is responsible for building and maintaining relationships mainly with media agencies, generating new business and driving revenue in a fast paced and rapidly changing industry. The candidate is a self-starter who possesses outstanding digital Sales experience and is passionate about digital media and innovation.

The Sales manager is dynamic, strategic, and analytical with experience within the video marketing sphere – on and off YouTube. They are also passionate about learning even more about video marketing offerings, digital media and capabilities of YouTube and off-YouTube platforms. Through meticulous attention to detail, they can manage multiple complex projects with ease – whether they call for organizational skills, statistical analysis, or business acumen – and is always ready and excited to put in the extra work.

We’re a fast-growing team with our HQ in Stockholm. Are you ready for an exciting journey on the UK market?

Responsibilities

• Lead and drive the local Sales effort.
• Market Channel Factory products media agencies and clients.
• Provide the buyers with the right tools & knowledge to advocate our service.
• Responsible for creating the sales strategy and executing it into growth opportunities and revenue together with the Management team.
• Manage the day‑to‑day work with Account Management team.
• Lead the way and take ownership of agencies and partnerships.
• Finds new sales opportunities through networking and develops long term partnerships mainly with media agencies and direct clients
• Manages the entire sales cycle from prospecting a new client and presenting Channel Factory’s products and services to closing the deal.
• Provides actionable insights and solutions to agencies based on their video advertising goals and Channel Factory’s capabilities; negotiates costs and terms to secure win‑win partnerships.
• Takes full responsibility for agency partners: How do we expand the agency partnership? Which Channel Factory products meet their requirements best? What clients and budgets do they have? Who are key contacts?
• Educates agencies on why Brand Safety and Brand Suitability on YouTube are important and why Channel Factory’s technology is superior to other options
• Forecasts, tracks, and reports sales performance including budget, timelines, probability to close etc.
• Collaborates with internal Channel Factory teams (Client Solutions, AdOps and international sales teams) to oversee proper execution of campaigns and ensure alignment with the clients’ campaign objectives
• Reporting to TITLE

Requirements & Qualifications

• Minimum of 4 years of digital sales experience in Spain. Experience in YouTube or digital video is a plus but not a must.
• Living in the Ranstad
• Fluent in Dutch and English
• Established relationships with major holding and independent media agencies (direct contacts is a plus)
• Ambition to excel individual and team revenue goals by executing a high number of meetings
• Ability to execute a high number of pitches, meetings, and follow‑up conversations.
• Willingness to perform and work autonomously in a fast‑paced and agile working environment.
• Ability to analyze clients’ video‑marketing objectives, brand and ROI goals, media buying cycles, metrics for success etc.
• Excellent organizational, analytical, and interpersonal skills as well as exceptional communication and presentation skills.
• Effective problem‑solving skills. Specifically, the ability to assess clients’ needs and evaluate options, make decisions, draw conclusions, and exercise judgment quickly.
• Knowledge of Sales, negotiating and market research principles.
• Proficient in word processing programs like Google Workspace or Microsoft Office, CRM platforms like Salesforce and in videoconferencing. Experience in DV360 or Google AdWords is a plus.
• Due to the highly international nature of our business all internal communication is in English and an excellent command of written and spoken English is required.

About Channel Factory

Founded in 2010, Channel Factory is an award‑winning marketing technology company that helps top global brands and agencies maximize YouTube advertising. Recognized as a technology innovator by Cynopsis and one of the fastest‑growing companies by Inc., Channel Factory has served over three hundred of the Fortune 500 in delivering scalable, brand‑safe, contextually aligned YouTube advertising software and services. By tapping into the deepest proprietary data pool on the market, the company enables highly customized, contextually aware, and dynamically optimized campaigns and provides industry‑leading performance for a portfolio of clients across all industries.