Growth Marketing Manager, Vibe — AI‑Driven PLG & Growth Experiments
Clutch Canada
Contentsquare is the all‑one experience intelligence platform designed to be easily used by anyone who cares about digital journeys. With our flexible and scalable platform, organizations quickly get a deep understanding of their customers’ whole online journey.
We are a global leader in the experience analytics space, with a growing presence across 15 offices worldwide. We’re here to stay—and we’re looking for team members who are excited to drive impact and help us scale even further.
Our aim is to create an inclusive workplace where everyone learns and succeeds. Contentsquare has built a community of individuals who are daring, understanding, and deliberate. We invite you to join us in making the complex simpler—for our customers, their customers, and each other.
Important note: Be careful of scammers pretending to be from Contentsquare. We will never ask for money or contact you through random texts. For more information, visit our careers blog.This role sits in a small, agile Product‑Led Growth (PLG) Marketing team that uses our product itself (Contentsquare), as well as product‑centric experiences that we create, to acquire, convert, and retain customers. We leverage everything from pre‑signup AI‑powered tools and interactive product demos, to post‑signup onboarding and trial experiences, to show users the value of our product.
As our first (Vibe) Growth Marketing Manager, you’ll start by developing a keen understanding of our users: the problems they face and how our product helps, and their journey from awareness to consideration and conversion. With this understanding as your foundation, you’ll use AI tools, LLMs, no‑code/low‑code platforms, and smart automation to rapidly unlock new product‑led growth channels and optimize existing ones. You’ll build user‑facing tools and automate processes that drive growth, but it’s not about traffic volume or vanity metrics. It’s about ensuring that the right profile of high‑intent users, who stand to get real value from our product, discover Contentsquare and understand its value.
What you’ll do
- Build and ship MVPs of growth experiments using tools like Lovable, Bubble, Zapier, or custom scripts without needing support from Product & Engineering.
- Prototype and launch AI‑powered workflows to improve speed, personalization, and targeting across marketing channels (e.g. GPTs for ad copy, agents for segmentation, auto‑generated landing pages).
- Automate repetitive marketing workflows from campaign QA to performance reporting to lead enrichment.
- Leverage APIs, webhooks, and LLMs to stitch together growth infrastructure that scales smarter.
- Act as an internal multiplier, sharing tools, playbooks, and internal agents that help marketing and GTM teams move faster.
- Collaborate with design, Product, and Data to test and refine ideas that unlock new growth levers.
What you’ll need to succeed
- 3+ years of B2B SaaS growth marketing experience
- Proven experience working with AI, APIs, and automation tools. Bonus if you've built internal agents, custom GPTs, or soloed internal tools.
- Exceptional storytelling and writing skills, with the ability to translate technical capabilities into clear customer value.
- Fluency in Lovable/Zapier/Make/Tray/N8N, GPT‑4, Retool, Notion, Airtable, Python, Javascript, SQL, LangChain, Vercel, or equivalent without being precious about the stack.
- Demonstrated ability to work cross‑functionally with Product, Marketing, and Demand Gen teams to deliver integrated GTM initiatives.
- A bias toward shipping over spec’ing. You believe a working prototype today is better than a polished deck next week.
- A strong product sense and design instincts, even if you're not a designer or engineer.
- The customer‑centricity and commercial acumen needed to prioritize the right initiatives to focus on—not because they’re cool, but because they add real value to our customers and move the needle for our business.
- Ability to thrive in a fast‑paced, evolving environment with a bias toward action and impact.
- Bachelor’s degree in Marketing, Business, or a related field; MBA a plus.
Why you should join Contentsquare
We invest in our people through career development, mentorship, social events, philanthropic activities, and competitive benefits. We are always assessing the perks we offer to ensure we’re aligned with the employees' needs.
Here are a few we want to highlight:
- Virtual onboarding, Hackathon, and various opportunities to interact with your team and global colleagues both on and offsite each year
- Work flexibility: hybrid and remote work policies
- Generous paid time‑off policy (every location is different)
- Immediate eligibility for birthing and non‑birthing parental leave
- Wellbeing and Home Office allowances
- A Culture Crew in every country we’re based in to coordinate regular activities for employees to get to know each other and bond outside of work
- Every full‑time employee receives stock options, allowing them to share in the company’s success
- We have multiple Employee Resource Groups, that offer a safe space for individuals who share common identities, life experiences, or allyship to connect, support one another, and passionately advocate for the issues close to their hearts
- And more benefits tailored to each country
Contentsquare is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to sex, gender identity or expression, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.
Your personal data is used by Contentsquare for recruitment purposes only. Read our Job Candidate Privacy Notice to find out more about data protection at Contentsquare and your rights. You can exercise your rights by using our dedicated Data Subject Rights Portal here.
Your personal data will be securely stored in our hosting provider’s data center in Oregon (US west). We have implemented appropriate transfer mechanisms under applicable data protection laws.
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