Digital Paid Media Manager - Parental Leave Cover
Jobtailor
WHO ARE WE
Alpega Group is a Digital Transport Platform that delivers end‑to‑end logistics capability for both Shippers and Carriers. Alpega includes three leading freight exchange brands—Teleroute, Wtransnet and BursaTransport—connecting logistics companies across Europe and helping make road freight more efficient, connected and sustainable.
As we continue to grow across multiple European markets, digital marketing plays a critical role in generating pipeline and supporting commercial success. Paid media is a key driver of demand generation across our Shipper and Carrier businesses, helping us acquire customers, strengthen our brands and accelerate growth.
We are looking for an experienced Digital Paid Media Manager to join us on a temporary basis to cover a parental leave. This is a hands‑on role focused on managing paid media execution across channels and markets while working closely with internal marketing teams and external agency partners.
This is an excellent opportunity for a seasoned paid media professional who can quickly take ownership of campaigns, drive performance, and ensure continuity across a fast‑paced international marketing environment.
ABOUT THE ROLE
Campaign Management & Execution
- Oversee the day‑to‑day execution of paid media campaigns across Google Ads, Microsoft Advertising, LinkedIn Campaign Manager and Meta Ads Manager.
- Ensure campaigns are launched, monitored and optimized in line with agreed objectives, budgets and timelines.
- Maintain visibility over campaign performance, spend pacing and delivery across multiple markets and audience segments.
- Support campaign execution and bid optimization using tools such as Optimyzr and other platform‑native capabilities.
Agency Management & Stakeholder Collaboration
- Act as the primary point of contact for external paid media agencies, ensuring strong communication, accountability and delivery against agreed plans.
- Translate campaign priorities into clear execution briefs and align agency activity with business objectives.
- Partner closely with internal Growth Marketing Managers and other marketing stakeholders to coordinate campaign planning and execution.
- Provide regular performance updates, recommendations and risk assessments to the Director of Digital Marketing.
Performance Optimization
- Monitor campaign performance and proactively identify opportunities to improve efficiency, lead quality and results.
- Analyze key metrics including CTR, CPC, CPL, MQL volume and conversion performance to guide optimization decisions.
- Recommend adjustments to budget allocation, channel mix, targeting strategies and creative assets based on performance data.
- Ensure always‑on campaigns remain healthy and responsive to changing market conditions across regions.
Reporting & Budget Management
- Track campaign spend and performance against allocated budgets.
- Support monthly reporting processes and provide actionable performance insights to marketing stakeholders.
- Ensure campaign tracking, attribution and account structures remain aligned with internal reporting standards.
- Assist with budget administration, invoicing and procurement activities related to paid media programs.
WHAT WE LOOK FOR IN YOU
Required
- 5+ years of hands‑on paid media or performance marketing experience.
- Availability to join in August 2026 for a temporary 4‑month engagement.
- Strong working knowledge of at least three of the following platforms: Google Ads, Microsoft Advertising, LinkedIn Campaign Manager and Meta Ads Manager.
- Experience managing external agencies and driving performance through clear goals and accountability.
- Strong analytical skills, with the ability to interpret campaign data and translate insights into action.
- Proactive and self‑sufficient, able to identify challenges and improvement opportunities without extensive guidance.
- Excellent organizational skills and the ability to manage multiple campaigns simultaneously.
- Strong communication and stakeholder management skills.
- Fluent in English.
Nice to Have
- Experience with Optimyzr or similar bid management and automation platforms.
- Familiarity with HubSpot, Salesforce or other CRM systems.
- Experience within B2B SaaS, logistics, transportation, marketplace or technology businesses.
- Experience working across multiple brands, regions or international markets.
- Spanish language skills.
WHAT WE OFFER YOU
- A competitive compensation package and flexible engagement model (freelance or fixed‑term contract).
- Hybrid working model with flexibility to balance office and remote work.
- An international work environment with colleagues from more than 40 nationalities.
- A high‑impact role supporting critical demand generation activities across Europe.
- Exposure to multiple markets, brands and customer segments within a growing technology business.
- The opportunity to collaborate with an experienced marketing organization and contribute directly to commercial growth.
The Alpega Group has over 500 collaborators representing more than 40 nationalities across our locations. We are committed to creating an inclusive workplace where everyone feels respected, supported, and empowered to grow.
If you require any adjustments or additional support during the recruitment process, please let us know so we can make the appropriate arrangements.
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