Performance Marketing Supervisor Fixed Term Contract

The Walt Disney Company is a leading global entertainment and media organisation, with stories, characters, and experiences that reach audiences in every corner of the world. With operations in more than 40 countries, our teams collaborate across markets to deliver entertainment that is both globally consistent and locally relevant

You’ll join a team grounded in our Disney values — acting with Integrity, welcoming everyone through Inclusion, embracing boundless Creativity, working together through Collaboration and caring deeply for our Community. These values shape how we work and how we support one another every day.

This is a fixed Term Contract for 6 months based in Madrid with the option to work from home one day a week.

Reporting to the Acquisitions & Retention Senior Manager, this role will work in close collaboration with Brand, Customer Management, PR, Synergy & Partnerships teams, as well as regional and global Performance Marketing and Acquisition stakeholders.

The position will support the Senior Manager in driving the effectiveness of paid media investments, with a focus on optimizing performance outcomes.

The role will also contribute to shaping local messaging and campaign planning, ensuring alignment with Iberia priorities and overall business objectives.

Areas of responsibility

• Act as the in-market point of contact for Performance Marketing, supporting the execution of local strategy.
• Execute and optimise paid media campaigns to deliver against CPA and sign-up objectives.
• Monitor performance across channels (search, social, programmatic display, affiliates, CTV, native) and implement ongoing optimisations.
• Support campaign planning and calendar execution for Spain in coordination with Brand Marketing.
• Work closely with creative teams to ensure timely delivery of assets aligned with campaign needs.
• Provide local performance analysis on channels, campaigns and content, and share insights with regional teams.
• Track competitor activity and contribute to market benchmarking.
• Support the development and execution of A/B tests, including defining hypotheses and sharing learnings.
• Identify local opportunities across publishers, partnerships and audience targeting to drive growth and improve performance measurement.
• Collaborate with regional and global stakeholders to activate campaigns and implement agreed initiatives.
• Contribute to conversion rate optimisation initiatives across landing pages and the purchase funnel.
• Apply MMM and incrementality insights to support budget allocation and channel optimisation decisions.

Experience and qualifications

• Solid experience in Performance Marketing, ideally within a subscription or DTC environment.
• Experience working in fast-paced, data-driven environments.
• Proven ability to collaborate with multiple stakeholders.
• Hands‑on experience with key campaign management platforms (e.g. Google Ads, Facebook Ads Manager, DV360, Campaign Manager).
• Familiarity with MMM, attribution models or incrementality frameworks.
• Strong analytical skills with proficiency in Excel and reporting tools (Looker, Data Studio or similar).
• Understanding of local market dynamics and ability to adapt global strategies locally.
• Experience in an international matrix organisation is a plus.

Skills

• Fluent in English and local language, with good awareness of local market trends.
• Strong ability to analyse and act on full‑funnel data.
• Clear communication and stakeholder management skills.
• Solid presentation skills.

Competencies

• Highly KPI‑driven and comfortable working with data independently.
• Collaborative mindset with the ability to influence without authority.
• Adaptable and comfortable in a fast‑changing environment.
• Strong prioritisation skills when managing multiple campaigns and channels simultaneously.

The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. Disney is committed to forming a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.

We will ensure that individuals with disabilities are provided the necessary accommodations to participate in the job application or interview process, to perform essential job functions, and to receive all benefits of employment. Please contact us to request accommodation.